Blog
Motion Capture, Real-Time Face Animation and More: Here's What You Missed at ACM Siggraph 2019!
2019 is the second year when INDE has presented its R&D activity and products for peer-reviewed submissions at SIGGRAPH, the leading scientific conference in the field of computer graphics and interactive techniques. Last year, BroadcastAR, our core product, was exhibited in the Immersive Pavilion while this year we introduced the latest interactive version of HeroMirror in the Poster session.
4 Ways AR is Transforming the Workplace
Augmented reality (AR) is the layering of digital information and objects over our view of the real world. This technology is changing many industries and enabling people to do their jobs with increased efficiency. Employees will no longer need to carry paper files around with them. Instead, AR glasses will allow them to access information – visually - to solve a problem.
How is AR Changing the Sports Industry?
Augmented reality is disrupting sport in a number of different ways. The use of it isn’t new, however recent developments have taken immersive experiences to different levels; bringing fans into the game. Passive consumption of a particular match or game is fading into the past. Today, the spectators are as involved as the players. Want to see it action? Here’s a closer look at how AR is changing the sports industry.
Is the StoryFutures Academy the Future for Immersive Tech?
The UK is at the forefront of the creative revolution – and we’ve just taken another step further. The UK’s National Centre for Immersive Storytelling has just been launched, known as the StoryFutures Academy! What does this mean for creatives? How will it change the way we tell stories in the future? Let’s dig a little deeper…
Augmented Reality: Transforming Wide-Ranging Industries
In today’s fast-moving, digital world, traditional methods of storytelling just don’t quite cut it. Instead, sectors as diverse as retail, advertising, entertainment and education are turning to immersive technologies to capture attention and inspire audiences. We’ve taken a look at some exciting retail and marketing projects making use of Augmented Reality technology.
Here's what the Financial Times, China Daily and DMN wrote about INDE
The past few months have been incredibly busy for INDE, and not only in terms of managing a crazy amount of simultaneous Augmented Reality installations around the world, but also giving interviews to a number of media outlets interested in featuring our work and hearing our thoughts about the AR industry. Here’s our top 3 favourite stories published recently.
13 Killer Augmented Reality Installations in Shopping Malls Around The World
Let’s face it, competition among retailers is fiercer than ever, and – understandably – retailers are very demanding with shopping malls when it comes to generating footfall. Not only is there competition among shopping malls for that footfall, but e-commerce has steadily been chipping away from the brick and mortar retailers’ market share.
6 Great Examples of Zoos Using Augmented Reality
Augmented Reality technology does not hold a magic bullet in terms of triggering interest in young people, and protecting zoos and aquariums from ever-growing competition. On the other hand, these organisations have to understand they are starting to lose a generation of young people who demand interaction from any experience.
5 Augmented Reality Success Stories
Since 2011 we have launched Augmented Reality products and experiences for the world’s leading entertainment and education brands in more than 200 locations worldwide. Each installation has been different in terms of content, objective and space, and each one has a success story of its own – below are some of the most powerful ones.
5 Brilliant Augmented Reality Mobile Apps
Mobile continues to be a fascinating space for the deployment of AR. For many years expectation has sadly outweighed technical capability, but things are changing fast. Despite the inevitable gimmicks, the face apps, the inward-looking marketing campaigns, Augmented Reality provides real power in the right hands. Since 2011, we've done hundreds of AR projects worldwide – Here's our top 5 favourite Mobile AR developments.
7 Killer Use Cases of Augmented Reality
Since 2011 we have developed location-based and mobile Augmented Reality products and experiences in over 40 countries, for the world’s leading entertainment and education brands. Below are some of the greatest examples of how they utilised AR to revolutionise the way they engage, educate and entertain their audiences.
Augmented Reality App Allows Children to Build Healthy Cities at the DoSeum
The Doseum: CityLab, a mobile AR application developed by INDE, is a game intended for children to discover the possibilities of creating healthy and balanced cities, as part of their interactive adventures at the DoSeum, San Antonio's Museum for Kids. The app uses Augmented Reality to create a unique 3D tabletop game that sparks kids' imagination and creativity in a fun and engaging way.
An AR App Dedicated to the Memory of Sudan, the Last Male Northern White Rhino
The world is still in mourning after the death of Sudan, the last male Northern White Rhino, on March 19, 2018. 45-year-old Sudan did an incredible work as a rhino conservation ambassador, highlighting the plight of rhino species around the world. His death leaves just two of his kind remaining on Earth – his daughter Najin and granddaughter Fatu.
The basics of Augmented Reality – Interview with an AR expert
What is Augmented Reality? What's the difference between Augmented Reality and Virtual Reality? How do you ensure the digital additions spatially register with the real world, in real-time? How does mobile AR work? What type of professionals are needed to create an AR app? Learn more about the basics of INDE from Norbert Kovacs, INDE's CTO.
Augmented Reality for Retail – INDE’s Revolutionary AR Solutions Explained
Working with leading retail clients and brands worldwide, our development, content and commercial teams at INDE can deeply connect with the fact that the challenges related to (1) generating foot traffic, (2) influencing and enhancing the customer journey, and (3) integrating digital and physical advertising / sales channels are immediate.
The Last Three Northern White Rhinos Brought to Life in Augmented Reality
As an Augmented Reality company, INDE creates products and experiences that inspire, entertain, inform and educate — next-generation platforms that change the way people interact with digital content. Since 2011 we have launched large-screen and mobile AR systems in over 40 countries, for the world’s leading entertainment and education brands.
5 Clever Mobile App Uses of Augmented Reality
Gameplay on the mobile phone has probably seen the biggest amount of growth out of all gaming platforms. From Snake on the Nokia in 1998 to Angry Birds flying across smartphone touchscreens in 2009, we’ve seen huge changes. Now, to keep mobile gaming fresh and to help field of the vast amount of inner - and outer - industry competition, the future seems to be gameplay that jumps out of the phone.
Augmented Reality and Education
What would be your answer if someone asked you when you first experienced 'augmented reality’? You definitely shouldn't say you never did. If you’ve ever watched a live telecast of election vote counting, any sport that has the scorecard embedded on the screen, or some other similar exercise that displays the latest details in the corner of the screen, you have enjoyed some form of augmented reality.
Here's why Theme Parks Should Choose Augmented Reality over Virtual Reality
Given the growth of the AR/VR industry and the ever so powerful entertainment industry (no recession can slow down the need for Entertainment), it is safe to expect that theme park operators will rapidly adopt these technologies. In order to address the merits of AR vs VR for theme park operators, let’s first assess what has been done so far by the community.
One 3D character, 5 ways to play and learn in Augmented Reality – Meet UCF
Since 2016 we have been quietly following our Unified Content Framework (UCF) Strategy. This allows us to build one 3D model and then deploy it across all of our product range. One 3D model can live within BroadcastAR (augmented reality for big screens), MobileAR (iOS/Android), HeroMirror (augmented reality vending machine, yep!), LiveAvatar (live control of 3D characters).