13 Killer Augmented Reality Installations in Shopping Malls Around The World
Let’s face it, competition among retailers is fiercer than ever, and – understandably – retailers are very demanding with shopping malls when it comes to generating footfall. Not only is there competition among shopping malls for that footfall, but e-commerce has steadily been chipping away from the brick and mortar retailers’ market share. On the other hand, shopping malls are undoubtedly among the most convenient venues when it comes to brand activations.
This is where BroadcastAR, our large-screen AR experience comes into play. Here’s an impressive list of shopping malls around the world – some of them as client, others as venue – that have hosted our BroadcastAR platform to increase footfall and engagement, and even generate ROI through the sales of photos/videos captured during the AR experience
BBC “Frozen Planet” BroadcastAR experience at Short Hills Mall, Woodfield Mall and Sunvalley Mall, United States
National Geographic “Traveller” BroadcastAR experience, Allee, Hungary
“Arctic Explorer” BroadcastAR experience, Citiplaza, Hong Kong
“Back to the Jurassic” and “Traveller” BroadcastAR experiences, Pradera Concepcion, Guatemala
“Air, Land & Sea” BroadcastAR experience, Morocco Mall, Morocco
Artic Explorer BroadcastAR experience, Intu Trafford Centre, United Kingdom
“Guinness World Records” BroadcastAR experience, Garden State Plaza, United States
Air, Land & Sea BroadcastAR experience, Citylife, Italy
“Back to the Jurassic” BroadcastAR experience, Colombo City Centre Mall, Sri Lanka
National Geographic “Traveller” BroadcastAR experience, 360 Mall, Kuwait
“Air, Land & Sea” and “Back to the Jurrasic” BroadcastAR experiences, Amoreiras, Portugal
“Ocean Adventure” BroadcastAR experience, Telford Plaza, Hong Kong