INDE
The Leading Augmented Reality Agency
Welcome to Reality… Augmented
WE BELIEVE AUGMENTED REALITY EXPERIENCES AND MIXED REALITY PRODUCTS CAN REVOLUTIONISE THE WAY BRANDS COMMUNICATE WITH THE WORLD
At INDE, we deploy augmented reality activations and mixed reality solutions to create award-winning interactive and immersive experiences in sports, advertising, retail and entertainment.
Our AR activations and mixed reality services power the biggest brands on earth as they enter the age of the metaverse.
Same Game… Changed
OUR PRODUCTS ARE DESIGNED TO TAKE SPORT, ENTERTAINMENT, ADVERTISING AND RETAIL ENGAGEMENT TO ANOTHER LEVEL
Since 2011, INDE's augmented reality studio has developed award-winning AR experiences for a huge variety of clients including Major League U.S. Sports Brands and Premier League Soccer Clubs, alongside working with the largest retail companies and brands in North America and Worldwide.
Meet Vyu AI
Plug & Play, AI-enabled, Instant Try-On.
How we work in Major League Sport
How we work in Marketing & Retail
How we work in Attractions & Entertainment
Who we help
Our unique expertise, experience and portfolio make INDE a trusted augmented reality agency partner for iconic brands and leading organisations worldwide. We’ve launched augmented reality systems and mixed reality experiences in over 50 countries for US and worldwide partners including VISA, Coca-Cola, Adidas, Arsenal FC, the NFL’s SuperBowl, WWF, Universal Studios, 20th Century Fox, Celebrity Cruises, Pizza Hut, American Express, Warner Bros., Guinness World Records, GE, National Geographic, The Smithsonian Institute, and BBC Worldwide.
Some of our
greatest hits.
Products
Our next-generation digital platforms utilise the latest in Augmented Reality, Mixed Reality, Motion Capture, and Computer Vision technology built into tailor-made products, including mobile, web-based, kiosk-size, and big-screen AR experiences. Here’s how we do it:
BroadcastAR
Cinematic Augmented Reality experiences for large screens.
Hero
Mirror
Standalone Augmented Reality photo booths for any space.
MobileAR
Immersive AR experiences on everyday devices.
Curious about Augmented Reality?
Every week we publish a videocast on the real deal in Augmented Reality. Ranging from its usage in retail to discussions on Wearable Glass, our “AR Explainers” are the go-to resource when you’re hungry for more.
Want to discuss an idea, project, or campaign?
What we provide
đź“ť Concept & Design
We’re soup to nuts! INDE’s full-service project engineering capabilities start here: our creative development team and AR studio turn ideation into working concept design. Equipped with a wide range of global experience after a decade in the marketplace, our foresight to integrate real-world limitations at conceptualisation sets us apart.
đź’» Content & VFX
As one of the few AR shops that creates its own content, we pride ourselves on providing full 2D and 3D models and animation in real time or pre-rendered formats. All built right alongside the AR software for speedier and higher-quality integration.
🎬 Global Content Production
As a leading AR agency that’s not satisfied with simply designing and developing three-dimensional content for our AR platforms, INDE is able to organise live production shoots - in AR-ready green screen or using volumetric capture - for original content with talent in any location Worldwide.
⚙️ Hardware Design
Augmented Reality hardware build outs, as well as our product lines such as BroadcastAR and HeroMirror, are designed and built by us in-house. We offer a unique opportunity to create and adapt hardware for new potential applications for any project across the globe.
🌎 Global Installation and Support
For over a decade, INDE's augmented reality agency team has assured its installation capability anywhere in the world, and in so doing, has become the trusted name in event-based and permanent AR production globally, with deployments to almost 50 countries. All of our products and systems come provided with dedicated support, on-site and remote, 24 hours a day, 7 days a week.
INDE: The Leading Augmented Reality Agency
At INDE, we believe that augmented reality and mixed reality experiences can revolutionize the way brands communicate with the world. Since 2011, we’ve been at the forefront of AR innovation, designing, developing, and deploying augmented reality products that redefine engagement in sports, entertainment, advertising, and retail. From interactive AR shopping experiences to cinematic big-screen activations, our mission is to create powerful connections between brands and audiences through immersive technology.
Driving the Future of Engagement
The world is changing, and so are the ways brands interact with people. Traditional marketing tools and campaigns alone no longer cut it in a digital-first landscape. Augmented reality marketing provides something different: interactive storytelling that lets audiences participate in a brand’s narrative. Instead of passively watching, people step into the action, whether it’s through an AR photo booth, a large-screen activation, or a mobile app.
Our augmented reality applications empower brands to bring products and experiences to life in ways that inspire curiosity, ignite excitement, and generate measurable impact. With AR technology, a retail shopper can see how furniture looks in their home before buying. A sports fan can take photos with their favorite player, virtually brought to life through mixed reality. A museum visitor can interact with digital animals roaming a gallery. These are not just experiences; they’re memories that last.
Who We Help
Our reach spans industries and continents. INDE has partnered with some of the world’s most iconic names in entertainment, sports, and retail, deploying augmented reality advertising campaigns and activations in more than 50 countries. Our client portfolio includes VISA, Coca-Cola, Adidas, Arsenal FC, NFL Super Bowl, WWF, Universal Studios, 20th Century Fox, American Express, Warner Bros., Guinness World Records, GE, National Geographic, the Smithsonian Institute, and BBC Worldwide.
We thrive where innovation meets scale. Whether for major league sports, augmented reality in retail, or live attractions, INDE helps brands break through the noise. From international campaigns to local installations, our augmented reality products have powered experiences for millions of people across the globe.
Our Products
INDE’s products are designed to transform the way brands interact with their audiences. Leveraging AR technology and computer vision, we’ve built platforms that scale across devices, environments, and objectives.
From the standalone HeroMirror, which lets users interact with digital heroes, athletes, or characters in real time, to the Vyu AI Try-On Mirror, offering photo real clothing try-on at the touch of a button—each platform delivers captivating engagement powered by AR, AI and computer vision. We also offer BroadcastAR, MobileAR, and Off-the-Shelf Content Packages that provide scalable AR activations, mobile experiences, and customizable 3D content to elevate every installation.
How We Work
What sets INDE apart is not just our technology but our end-to-end approach. We’re a full-service augmented reality agency with a process that ensures every detail is handled with care.
Concept & Design
Our journey starts with ideas. We work closely with clients to understand their vision, translating concepts into workable designs that balance creativity with real-world feasibility. Having spent over a decade in AR innovation, we know how to anticipate challenges and engineer solutions before production even begins.
Content & VFX
Unlike many agencies, we create our own content. Our team develops high-quality 2D and 3D models, animations, and visual effects designed specifically for augmented reality advertising and mixed reality. This integration ensures speed, precision, and quality in every project.
Global Content Production
We go beyond static assets by producing original live-action content. Whether in a green-screen studio or through volumetric capture, our team manages production shoots around the world, ensuring our AR experiences have the talent and originality they need.
Hardware Design
Hardware is as critical as software in delivering reliable augmented reality applications. Our in-house engineering team designs, builds, and adapts hardware to ensure flawless performance, from AR shopping kiosks to stadium-sized screens.
Installation & Support
With deployments in nearly 50 countries, INDE is recognized for its ability to install and support AR activations globally. Every product comes with round-the-clock support, ensuring that no matter where in the world our systems are, they’re running seamlessly.
The Power of AR in Retail
Retail is one of the fastest-growing frontiers for augmented reality applications. Shoppers increasingly expect immersive experiences that bridge the digital and physical worlds. Augmented reality in retail allows customers to try on clothes virtually, visualize furniture in their homes, or interact with digital displays that turn shopping into an adventure.
By implementing AR shopping solutions, retailers don’t just entertain, they increase engagement, reduce returns, and boost sales. INDE has partnered with major global retailers to introduce these experiences, turning browsing into buying and foot traffic into loyal customers. Augmented reality marketing isn’t a luxury, it’s a necessity.
Entertainment and Attractions
From zoos and aquariums to theme parks and stadiums, mixed reality is reshaping visitor experiences. Imagine standing next to a life-sized dinosaur in a museum, or watching a stadium come alive with digital mascots. These are the kinds of immersive encounters INDE brings to life with our augmented reality products.
Entertainment venues worldwide trust us to deliver experiences that leave audiences in awe. Our augmented reality advertising for attractions creates shareable moments that boost visibility, both in-person and across social media.
Augmented Reality Marketing for Brands
Brands today face one challenge: standing out in a crowded digital space. Augmented reality marketing gives them an edge by turning passive advertising into interactive storytelling. Instead of scrolling past an ad, consumers engage with it. They can play, pose, interact, and share.
This deeper level of involvement makes augmented reality advertising not just memorable but measurable. Engagement time, conversions, and social shares increase significantly when consumers become participants. INDE designs and delivers campaigns that merge creativity with strategy, ensuring every AR activation drives both excitement and results.
Why INDE?
Choosing INDE means choosing a partner with proven global expertise, award-winning creativity, and technical excellence. Since 2011, we’ve been trusted to deliver AR solutions for some of the most recognized names in the world.
- We pioneer augmented reality applications that blend creativity and technology.
- We deploy mixed reality activations at scale, from retail to entertainment.
- We deliver measurable results through augmented reality marketing.
- We provide round-the-clock support to ensure flawless execution.
At INDE, we don’t just create products, we create unforgettable experiences that change how people see and interact with the world.
Looking Ahead: The Future of AR Technology
The future belongs to those who innovate. As AR technology continues to evolve, the opportunities for brands to connect with people will only grow. Whether it’s through AR shopping in retail, live mixed reality activations at sporting events, or augmented reality advertising campaigns online, INDE will continue to lead the charge.
We’re more than an augmented reality agency. We’re a partner for brands ready to embrace the future. With INDE, your brand doesn’t just keep up with innovation, it defines it.
“INDE were a pleasure to work with and were incredibly flexible and creative on the content and delivery of the event & experience. I would not hesitate to work with them again.”
— Nicki Parker,
Corporate Communications,
WWF