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4 Inspiring Augmented Reality installation That Disrupted The Sport Industry
Passive consumption of a particular match or game is fading into the past. Today, the spectators are as involved as the players, that's where out-of-the-box marketing campaigns come into the picture. Augmented Reality offers authentic, high quality and scalable experiences that lets fans meeting their heroes and share your message for you on social media. Learn how some of the biggest names in the sports industry has already benefited from AR and get inspired by them!
The slow, slow rise of fast moving technology: VR and User Experience
With one slice of the planet currently charging headstrong toward a world where we all consume social media through obstructive welding goggles and the other half predicting a world where we play Minecraft in waiting rooms, it’s worth considering just how small a distance we’ve travelled and just how far we have to go with VR interaction in particular.