Aquarium of the Bay Introduces Augmented Reality Exhibit Developed by INDE

Published: August 18, 2017

Arctic Explorer, one of INDE’s most popular big-screen AR experiences, launches at Aquarium of the Bay, an aquarium complex offering visitors an opportunity to observe marine life in their natural habitats.

Visitors engaging with INDE’s BroadcastAR augmented reality experience

Located on San Francisco’s iconic waterfront, Aquarium of the Bay provides unforgettable encounters with local marine life. To reinforce these efforts, the aquarium has recently become home to a large-screen Augmented Reality experience developed by INDE, allowing visitors to meet some amazing aquatic creatures such as orcas, seals and penguins in an immersive 3D environment.

By connecting guests with marine animals the aquarium seeks to nurture emotional connections that inspire conservation advocacy. The Augmented Reality encounter also serves as a next-generation edutainment platform that lets people learn, explore and touch the untouchable, with the additional feature that participants have their special moments captured for instant sharing online.