News
AR Product Recognition Arms Consumers With an Instant Digital Info
DigitalMedicine – a pharmaceutical mobile Augmented Reality app developed by INDE – provides consumers with information on medications by recognising their packaging. The AR application, commissioned by Hikma Pharmaceuticals, offers users the chance to unlock product-related digital content using the product itself as a trigger.
“INDE were a pleasure to work with and were incredibly flexible and creative on the content and delivery of the event & experience. I would not hesitate to work with them again.”
— Nicki Parker,
Corporate Communications,
WWF
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